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Hello! My names is Tiffany Kehinde
ABOUT ME
I am a creative that loves to brings video and photo concepts to life by adding a touch of vibrancy into a dull world. I began my career as a freelance photographer for small fashion brands, and started volunteering to shoot runway shows at NYFW. After completing online marketing courses at Grow with Google, I applied my skills to craft SEO-optimized social media videos for major fashion and lifestyle magazines like Byrdie, InStyle, Travel+Leisure, Health, and Martha Stewart Living. I produced and edited exclusive celebrity red carpet footage, insightful how-to fashion and beauty videos, as well as compelling narrative documentary content.
PROFESSIONAL HISTORY
FREELANCE PHOTOGRAPHER/CREATIVE DIRECTOR
September 2017 - Present
Specialize in Portrait and Fashion Photography
Capture Beautiful Images and Videos for Fashion Start-Ups and Professional Models
Develop Artistic Photography Concepts and Provide Mood Boards for Clients
Collaborate with Hair & Makeup Artist, Stylist, Models, Studio Managers, and Clients
Create Set Designs
Send Raws to Clients with 6 Edit Choices.
Send Videos with an open option of multiple revisions.
Knowledge of Adobe Creative Suite especially Adobe Photoshop and Adobe Premiere
ASSOCIATE PRODUCER | DOTDASH MEREDITH
November 2020 - Present
Increasing Engagement and Interactions on the AllRecipes TikTok Page. Increased Video Views to +26.23% WoW and Increased Likes to +46.69% WoW on TikTok.
Write, Produce, and Shoot Branded Content and Live Events for Magazine Brands and Internal Meredith Executives. Brands: Real Simple, Travel+Leisure, Better Homes & Gardens, AllRecipes
Producing and Shooting TikTok videos for Brands. Produce 5 videos in 1 week apart of the Rapid Innovation Team for TikTok
Compiling User Generated TikTok Videos for Recipe Compilations on AllRecipes.
Maintaining and Sending Releases to Talent before any shoot on the Central Production Team.
Hiring Freelancers for Meredith's Birmingham and NYC office. Assisted with Hiring over 30+ freelancers and YOH employees
PRODUCTION COORDINATOR | MEREDITH CORPORATION
November 2019 - November 2020
Created Thumbnails and Published Content to O&O and Youtube with effective SEO terms for Martha Stewart Living and BH&G. Linking Video to Articles.
Martha Stewart Living saw an increase of +34% in March 2020 due to Organic Search and SEO Optimization. Increased to 20 Million Views for the first time in April 2020. The highest performance since 2016.
Coordinate Productions and Studio Dates for Home Brands series including " Everyday Food with Sarah Carey", "Kitchen Conundrums", "Frosted", "Spotless", "60-Minute Flip", and Hands-Only Content for Martha Stewart Living.
Hired Freelancers to work on set for various productions and Arranged Call Sheets.
Collected Contracts, Agreements, and W-9s for Invoicing and Billing.
Assisted Senior Producer and Director of Photography with Production Setup
Built Smart Cameras such as Sony A7s and Canon C300s,
Set Up Lighting Equipment and Seamless Backdrops
Assisted Prop Stylist and Arranged Props for Set Design
Maintained Production Workflow, Statuses, and Uploaded Final Files for Social and O&O to the Servers.
Delivered Final Social Cuts to Social Media Managers
Created Thumbnails for Youtube and O&O
ACCOUNT COORDINATOR | AVALANCHE
May 2019 - November 2019
Supervised and Coordinated with internal teams (production, creative, accounting, advertisement, etc.) to communicate project needs.
Managed product workflow on Amazon Marketplace including sending products to Amazon, creating custom ads for products, managing Amazon sales and ROI, communicating with customers for reviews and complaints.
Created, Shot and Edited Content for Branded Social Media Pages.
Managed Ad Campaigns for Clients for Radio, Digital, and DRTV
Created and Maintained weekly agenda reports and analytic reports for work flow and projects
Maintained internal database of commercials and projects with VP operations
Uploaded and Saved Final and Delivered Project to External Hard drives
SOCIAL MEDIA MARKETING INTERN | CONNECTICUT OFFICE OF THE ARTS
May 2019 - November 2019
Managed social media accounts for daily postings
Increased Facebook following and clicks by 86% through Engagement
Launched Social Media Campaigns to promote CT Arts Day, Arts Hero Nominations, and Art Workforce Initiative
Launched Connecticut Office of the Arts' First Twitter Account
Live Tweeted on Twitter during the Annual Connecticut Arts Day with photos and videos of the event
Promoted Artist Grants with Sponsored Partners
EDUCATION
WEST ORANGE HIGH SCHOOL
Diploma
Initial Start of Media Experience:
Crew Member of West Orange's TV Station TV36: Project Producer and Video Editor on Premiere Pro
Photography and Digital Design Courses: Initially Acquired Adobe Photoshop and Abode InDesign Skill
UNIVERSITY OF HARTFORD
Bachelor of Science and Arts Communications, Media, and Journalism
Minor: Film Studies
Deans List Honors 2016-2018
Notable Winner of Personal Essay: My Chemical Relaxer
Executive Board Member of NAACP Youth & College Council 2018
National Society of Leadership and Success Honor Society
BSU Fashion Show Coordinator and Model
GROW WITH GOOGLE
Fundamentals of Online Marketing Certification
Online and Onsite Classes in NYC:
Building a Business Model for Brands and Products
SEO Optimization using Google Trends
How to Build and Market and Online Presenses
Plan Online Business Strategies
Knowledge of Google Search Engine and How to Appear on the First Page